Making space for the art of Faurschou

When we began collaborating with Faurschou, our conversations centred on how we would create a bold and distinctive brand around their art collections and the sensitivity required to ensure the art remained centre stage. And how indeed, would this stage look and feel in a digital environment? Through a highly collaborative process, we defined the core of the Faurschou brand, carefully working our thinking through everything we created for them, from the bold lines of newly-crafted bespoke typography, through content and experience strategy, website design and technical implementation. The notion of space, physically, digitally and intellectually speaking, helped us create a cohesive and empathetic brand expression, allowing for an eclectic mix of content and room for contemplation, reflection and experimentation.